Lamp
An old lamp sits discarded in the rain outside while a new one glows in the window, and a narrator scolds the viewer for feeling sad about a lamp with no feelings. Directed with the deadpan tone of a foreign film trailer, it mocks emotional advertising while being one of the most memorable emotional ads of its decade. A clever, self-aware exception to every rule about how to sell furniture.
The story
An old lamp sits discarded in the rain outside while a new one glows in the window, and a narrator scolds the viewer for feeling sad about a lamp with no feelings. Directed with the deadpan tone of a foreign film trailer, it mocks emotional advertising while being one of the most memorable emotional ads of its decade. A clever, self-aware exception to every rule about how to sell furniture.